“You can manage what you can measure” (c) Just collecting the data is not enough to be able to manage the process. Nowadays, any company accumulates millions of data strings that should be converted into a structured information. Only after that the analysis is possible with further correct decisions.
The solution allows you to:
- Consolidate data from multiple sources
- Normalize master data to a common format, using deduplication, data cleaning and validation methods
- Control the correctness and completeness of data
- Build operational reporting system for all sales team levels (including mobile reporting)
- Use powerful features for information visualization and interactive dashboard creation
Using high-quality data, you can use more complex analytics for quick decision-making, finding root causes, analysing trends and identifying hidden patterns.